Social Media & Content Creator

Exile International

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Job Summary

Launched in response to devastating wars in D.R. Congo & Uganda – where over 100,000 children have been abducted & 6 million orphaned – Exile Int’l has provided life-changing, Christ-centered care to over 8,100 war-affected children. Through rehabilitative care programs addressing spirit, mind & body – rescued child soldiers & orphaned children are being restored. 

Empowered by Exile care programs, discipleship, education & leadership development – program graduates are now thriving and leading. 41 of 49 Exile care programs are led by program graduates – replicating the care that transformed their lives & serving over 4,000 children & their communities! 

Following this replication model, Exile’s team and board are prayerfully pursuing a 20-year vision to bring healing and hope to 100,000 child survivors of war. Empowering each to become leaders for peace, transform communities for Christ & end cycles of poverty & violence.

A successful Marketing Coordinator at Exile International will bring passion, creativity, and skill to the team. They utilize Exile’s distinct voice, design, and language through a design-communication lens to inform, engage, and activate current and future stakeholders. 

This part-time, Nashville-based position works closely with the Creative Team to facilitate external communications – including but not limited to social media, content design and creation, and audience engagement. This position works collaboratively with the Marketing Coordinator to facilitate monthly blogs, e-blasts, and (minimal) website maintenance. 

This position works alongside the Marketing Coordinator and is supervised by the Sr. Director of Advancement. 

A successful Marketing Coordinator at Exile International will bring passion, creativity, and skill to the team. They utilize Exile’s distinct voice, design, and language through a design-communication lens to inform, engage, and activate current and future stakeholders. 

This part-time, Nashville-based position works closely with the Creative Team to facilitate external communications – including but not limited to social media, content design and creation, and audience engagement. This position works collaboratively with the Marketing Coordinator to facilitate monthly blogs, e-blasts, and (minimal) website maintenance. 

This position works alongside the Marketing Coordinator and is supervised by the Sr. Director of Advancement. 

Content Creation & Social Media 

The role of the Social Media & Content Creator is to ensure/oversee the completion and timely sharing of all social media content. EI interns will assist with non-campaign-related posts, while the Social Media & Content Creator will take charge of all campaign-related posts. The Senior Director of Advancement (and/or Founder/Senior Advisor) will review and approve all media content before publishing. 

• Weekly Social Media Content Creation 
  • 6-8 weekly posts and stories – edited and formatted for multiple platforms.
  • Actively engage in the Stories feature of Instagram and Facebook 
  • Create at least one unique short video (15-45 seconds) monthly.
  • Advise and edit the Creative Interns’ weekly social media posts. 
  • Oversee social media scheduling by the Creative Intern. 
• Engage with and respond to comments. 
• Research and stay up-to-date on all social media trends and best practices 
• Learn from analytics (engagement, open rates, views, etc.) and perform quarterly engagement audits to find improvement and growth areas. 

Eblasts

The Social Media & Content Creator will create monthly blog posts alongside the Email Marketing (E-Blasts) 

The Social Media & Content Creator must be a successful writer — working with the Marketing Coordinator to facilitate monthly e-blasts. 2-4 non-campaign e-blasts per month should be expected. During campaigns, an additional 2-5 e-blasts may be expected. 

Blog Posts 

The Social Media & Content Creator will create monthly blog posts alongside the Marketing Coordinator – including any graphs, photos, or videos associated with the monthly blogs. Including but not limited to: 

• A monthly blog highlighting impacts and stories relevant to Exile programs. *This blog is also shared via a corresponding e-blast. 
• Additional blog posts that correspond to Exile e-blasts.

Job Responsibilities

Design & Marketing Responsibilities 

• Website Design & Updates (coding experience not needed) 
  • Create and design all new web pages. 
  • Continually update and refresh pages as needed and as changes arise.
  • Coordinate with 5by5 Agency for problem-solving as needed.
• Print deliverables for semi-annual mailings, end-of-year gifts, end-of-year campaign mailings, etc. 
• Identify opportunities (locally and nationally) to share Exile’s mission 
  • Previous examples include radio spots, billboards, mural grants, magazine publications, etc) 
• Annual Impact Report – completed March/April 
• All copywriting and design elements created by the Marketing Coordinator 
  • Work with the Exile Team to gather stories, current statistics, etc. for inclusion 
• *If needed, Jordan Short, an independent contractor, may be hired to help with this project. Exile has an IC who has assisted with our impact report for the last several years. 
• Create ads/ swag for distribution at conferences (CAFO, Women of Hope, etc.)
• Assist with event planning and preparation ( including, but not limited to, Hope Wins, donor appreciation events, speaking engagements, sponsorship Sundays, etc.) 
  • Design and order brochures, programs, invitations, etc. 
  • Create all slides and digital media elements for events (QR codes, videos, etc.) 
  • Create and set up RSVP platforms (ex: Eventbrite) and landing pages when necessary. 
  • Create and set up any associated fundraising links (Virtuous, GiveLively, etc.) 

Additional Responsibilities 

The role of the Social Media & Content Creator is to aid the Marketing Coordinator during all major fundraising campaigns. 

• Aide the Marketing Coordinator in Content Creation (videos/graphics) during campaigns 
• Partner with the Marketing Coordinator to keep social media up-to-date during campaigns 

Expectations & Responsibilities 

• Communicate with the Senior Director of Engagement at the beginning of each month with updates on significant campaigns, events, or programs. 
• Partner and communicate with the Marketing Coordinator daily. Be available to communicate during regular working hours. 
• Respond to all emails within 48 hours. When possible, respond to Exile Team emails within 24 hours. 
• Participate in weekly creative meetings and team meetings. 

The Organization Asks that You: 

• Maintain professional and communicative relationships with vendors, volunteers, donors, and organization stakeholders. 
• Participate in scheduled meetings with team members as necessary for your role. 
• Always conduct yourself appropriately and ethically when dealing with visitors, donors, board members, and team members. 
• Adhere to the supervision of Exile’s Leadership Team.
• Abide by the organization’s policies, procedures, employee handbook, Work-Life Codes, and Core Values. 
• Because Exile International works with sensitive mental health information of children, we ask that only stories with expressed permission be shared with others. 
• We also ask that all team members’ personal and sensitive professional information be kept confidential.

Qualifications

• Personal confession of faith in Jesus Christ, as indicated by an agreement with Exile’s Statement of Faith and commitment to the mission and vision of Exile International; 
• Passionate about the work of Exile International; 
• Relevant job experience is required. 
• Creative thinking skills with a strategic mindset and a passion for innovation. 
• Proven track record of driving results and achieving targets in previous marketing/communications roles. 
• Proven experience (3 years) in marketing, communication, or another related role, preferably in the Nonprofit sector 
• Strong understanding of marketing principles and practices, including digital marketing, content marketing, and branding. 
• Strong understanding of marketing principles and practices, including digital marketing, content marketing, and branding. 
• Proficiency in marketing tools and software, such as Google Analytics, Canva, and social media management platforms. 
• Strong analytical skills with the ability to interpret data and insights to drive decision-making. 
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously. 
• Strong teamwork skills, with the ability to collaborate with diverse teams and stakeholders. 
• Experience in the nonprofit sector is preferred but not required.

Additional Information

Benefits

How to Apply

Applications should be sent to taylor@exileinternational.org with “Marketing Coordinator Application” as the subject line.

Please provide your résumé, cover letter, updated portfolio, and three professional references.

Details

• Date Posted: May 8, 2024
• Type: Part-Time
• Job Function: Communications / Marketing / PR
• Service Area: Religious