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Girl Scouts of Middle Tennessee

Chief Experience Officer

Girl Scouts of Middle Tennessee


Job Summary

It is a priority at Girl Scouts of Middle Tennessee that the organization focuses on a variety of girl-facing programs, new girl and troop leader recruitment, as well as girl and leader retention. The Chief Experience Officer is responsible for providing strategic direction and leadership that results in quality, relevant recruitment of Girl Scouts, member engagement, and program opportunities to Girl members that support of the organization’s objectives within all 39 counties supported by the Council. 

To be successful in this role, the Chief Experience Officer must provide leadership in the development of innovative strategies and effective service for directing membership development in all areas of the council including but not limited to underserved and underrepresented areas of the council, and delivery of dynamic council programs.  This position works in partnership with other operational and organizational functions to support the organizational mission, goals, and strategic priorities. This position should demonstrate effective relationship-building and strategic thinking skills that invite engagement and participation.

Job Responsibilities

  • Directs and leads all aspects of the Membership team including LEAD, Troop 6000, faith, and other initiatives to ensure sustainable girl and adult membership through innovative marketing, recruitment and retention, and achieving annual girl and adult membership goals as outlined in our plan of work. 
  • Accountable for the membership goals established for the GSMT in girl and volunteer categories, programs, and camps of the Plan of Work.
  • Management oversight of Regional Executives, Program and Residential and Day Camp teams, and Equestrian Programs.
  • Provide the data and information to the CEO and leadership to assess and determine areas for growth and opportunities.
  • Oversee the establishment and utilization of metrics for outcomes reporting and to support continuous program improvement.
  • Provide administrative direction and supervision to the Regional Executives, Program and residential and day camp teams using GSMT resources to provide constant coaching, development, and motivation.
  • Supervise development and management of membership and program/residential and day camp budgets. 
  • Work with the Regional Executives to increase the retention of adult volunteers and volunteer satisfaction.  
  • Develop and ensure effective volunteer-led recruitment strategies and ensure effective support and management are provided for volunteer recruiters.
  • Provide supervision for the strategy of marketing support to create and provide GSMT knowledge of the impact of membership services and programs.
  • Assure that GSMT is providing quality programs that will attract and retain membership.
  • Have a comprehensive knowledge of the integrated role of membership with volunteer services, operations, communications, and fund development.
  • Oversight of the ongoing use and functionality of the technology platforms used for membership information. 
  • Design, implement, and monitor innovative ways to provide customized membership programs.
  • Serve as an advocate for Girl Scouts in the community and build community awareness and support for Girl Scouts and its contribution to the community’s needs and values.
  • Participate as a member of the leadership team and assist in making decisions on the operations of the council.  Implement the decisions made by the senior leadership team as they relate to the areas supervised.
  • Assist the CEO in the cultivation and management of donor relationships.
  • Active participation in the development of environments that foster diversity, equity, inclusion, and access through words, actions, and attitude.
  • Performs other duties as necessary or assigned.


Education/Experience Required:

  • Bachelor’s degree required, preferably in management, sales and marketing, or other related fields.
  • Demonstrated ability to manage a staff and a budget.
  • Computer and Microsoft Office software proficiency is required.
  • Excellent human relations, verbal and written communication skills, motivational and conflict resolution skills. Ability to encourage consensus and teamwork.
  • Innovation and creativity in developing programs to meet membership needs and reach underserved populations.
  • Strong skills in analyzing data, and in organizing and planning multi-faceted projects from conceptualization to evaluation.
  • Current valid driver’s license, proof of vehicle insurance, and transportation availability.
  • Ability to work with a diverse group of staff and volunteers.  
  • Experience in volunteer management or personal volunteer experience is preferred.
  • Possess a professional attitude and strong work ethic. 

Knowledge, Skills, and Abilities Required:

  • Possess a professional attitude and strong work ethic with exceptional customer service skills.
  • Ability to accommodate a flexible work schedule including some evening and weekend work.
  • Willing to travel throughout the GSMT 39-county jurisdiction.
  • Strong belief in the mission of Girl Scouting and the ability to convey its importance to the public.
  • Ability to pass a criminal background check including a motor vehicle report.
  • Organized, independent thinker and self-starter.
  • Strong written and oral communication skills.
  • Valid Tennessee Driver’s License and state-required proof of insurance.  
  • Must have reliable transportation.

Physical Working Conditions:

While performing the duties of this job, the employee may sit, stand, or drive for prolonged periods of time.  The employee may lift, carry, or otherwise move and position objects weighing up to 15 pounds.

Additional Information


  • Health, Dental, Vision, Health Savings Account, Long term disability
  • 403B with a match
  • Paid Time Off
  • Paid Holidays
  • New Parent Benefit
  • Cell phone stipend
  • Summer Camp Discount

How to Apply

Please send a cover letter and resume to pself@gsmidtn.org 


  • Date Posted: May 1, 2024
  • Type: Full-Time
  • Job Function: Analytics / Evaluation
  • Service Area: Children / Youth
  • Start Date: 06/03/2024
  • Salary Range: $85,000
  • Working Hours: 8:30-4:30 Mon-Fri, some nights and weekends