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Communicating your Mission with a Clear Brand Message (Online Classroom)

 Registration is closed for this event


** Due to COVID-19, we are transitioning this workshop to an online Live Classroom using Zoom.  You will receive a link to the Zoom session closer to the workshop date. 

Communicating well with donors and supporters is always critical to your mission success—now more than ever. How do you ensure that you’re connecting with the right donors to sustain and scale the impact of your vital work during these uncertain times? In this workshop, learn how to break through the noise by creating a clear and focused narrative that builds on your mission and engages the right supporters. We’ll discover the components of a strong brand, define your organization’s brand identity, and refine your core message. Leave the session with a foundation for all of your communications, along with tools and strategies for maintaining a consistent brand and writing effective content.


In addition to the morning group training, Stephanie will be offering complimentary 30-min one-on-one sessions in the afternoon to offer individualized support on the skills you learned. Details and a link to sign up for those sessions will be provided to participants during the training.

Topics Addressed: communication, brand strategy, storytelling

Course Level: Introductory

Who should attend: Communications, marketing and development leaders; executive directors; board members; any person who works on communication for their organization

Method of Facilitation: hands-on workshop, group discussion, case studies and examples

This work will amplify the impact of nonprofits by helping participants:

Understand the specific components of branding
Create a framework for strategic branding and communication
Build a foundation for strengthening communication of your organization’s mission


Quotes from previous participants:

“This was a very good workshop! The exercises were great and engaging. They really got you to think and I loved that!”

“Great content delivered in a way that allows you to start – put “pen to paper” to speak. Excellent trainer!”

“This was an exceptional introduction to branding.”

“Extremely informative and engaging. The trainer seemed to have a great deal of expertise and relevant experience.”

“Lots of new information and a different way to think about our organization.”

When
June 2nd, 2020 9:00 AM   through   11:00 AM
Location
37 Peabody St., Suite 201
Nashvlle, TN 37210
United States
Contact
Phone: 6152590100
Email:
Workshop Price
Member $130 / Nonmember $260 $ 260.00
Certificate Details
Certificate Course Communicating Your Organizational Brand - Revenue Development