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Center for Youth Ministry Training

Marketing & Communications Director

Center for Youth Ministry Training

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Job Summary

Objective: Responsible for planning, overseeing, and implementing CYMT’s external and internal marketing strategies, marketing communications, and public relations activities.  Serve as CYMT’s lead storyteller. 

Supervision: Reports to the Executive Director

Supervises: Supports departmental communications coordinators 

The Center for Youth Ministry Training equips leaders and communities of faith to develop innovative, effective, and theologically informed ministries so youth may experience the love and grace of Jesus Christ, leading to identity and purpose. The CYMT accomplishes this mission through three primary initiatives: the Graduate Residency in Youth Ministry, in partnership with Austin Presbyterian Theological Seminary; Theology Together; and the Innovation Laboratory. CYMT was created in 2006.

Job Responsibilities

Marketing & Communications Responsibilities:

  • Manages, evaluates, and implements marketing plans including promotional calendars and new product introductions while ensuring strong internal communication on marketing progress
  • Cultivates a consistent voice for CYMT across multiple platforms including, but not limited to social media, website, digital advertising, email marketing, and print collateral.
  • Collects stories from partner ministries, residents, staff, and alumni and develops communication strategies that share these effectively across channels.
  • Works in collaboration with each team to identify marketing goals, brand story, and target audiences. Creates a lead-generation and sales strategy as needed, in coordination with the Senior Director of Resource Development
    • Graduate Residency
    • Innovation Lab
    • Resources – Theology Together and Faith Forming Families
    • Development
  • Ensures the development of branding, core messaging, and organizational identity
  • Oversees and implements communications and media strategies that successfully deliver information and key messages to the public
    • Reviews all print and digital marketing media
    • Manages copy changes and updates to CYMT-owned websites, as well as edits and approves new articles and blog posts
    • Develops and manages relationships with designers, consultants, and other suppliers including contract negotiation
  • Ensures communication materials support CYMT’s goals to reach and support diverse communities of faith and leaders
  • Evaluate and report on the success of marketing efforts through analytics and data tracking
  • Approves the posting of all social media content. Can work with social media scheduling software to schedule content in advance.
  • Regularly researches best digital marketing practices, stays on top of trends and updates, and can discern what practices work best for CYMT audiences and our platforms.
  • Works with teams and design contractors to support the editorial direction, design oversight, production, and distribution of all CYMT publications and products.

Administrative Responsibilities:

  • Manages marketing and communication budget
  • Implements HubSpot marketing tools within all communication channels and strategies
  • Ensures that marketing files, images, and videos are organized and accessible to staff on our shared drive.

Qualifications

  • Bachelor’s degree in business, marketing, or communications
  • 5+ years of proven experience in communications, marketing, strategic planning, team and project management
  • Commitment to join our team’s diversity, equity, and inclusion journey

Skills:

  • Excellent interpersonal, written, and oral communication skills
  • Ability to motivate and influence others
  • Ability to think creatively and strategically
  • High competence in project and stakeholder management
  • Attention to detail
  • Adaptable and flexible in a growing and fast-moving environment
  • Proficiency in Microsoft Office (Word, Excel, and PowerPoint), Keynote, WordPress, Adobe Creative Suite (Photoshop and InDesign), and Social Media web platforms
  • HubSpot proficiency is preferred
  • Asana proficiency is preferred
  • WordPress experience is not required but is highly desirable

Additional Information

Benefits

  • Flexible schedule with remote work options.
  • Paid Vacation, and personal, and professional development days. Employees who work 40 hours a week are eligible for 15 vacation days a year, 12 personal days per year, and up to 10 days per year for professional development activities.
  • Holidays include New Year’s Day; Martin Luther King Jr.’s birthday, Good Friday, Memorial Day, Independence Day; Labor Day; Thanksgiving Day & Thanksgiving Friday, and December 24 through January 1 every year.
  • Replenishment plan eligibility for soul care after 6 months of employment.
  • Health insurance option
  • 2% cash benefit retirement contribution
  • Remote worker stipend for remote employees
  • Staff development opportunities

How to Apply

Interested candidates should apply at www.cymt.org/job-openings where you will also be required to upload a cover letter and resume.

Details

  • Date Posted: August 31, 2023
  • Type: Full-Time
  • Job Function: Communications / Marketing / PR
  • Service Area: Children / Youth
  • Start Date: 09/01/2023
  • Salary Range: Compensation based on experience
  • Working Hours: Flexible, TBD