Marketing and Communications Manager

BrightStone

Apply

Job Summary

Founded in 1999 as a faith-based nonprofit, BrightStone serves adults with intellectual and developmental disabilities in its year-round day program. BrightStone’s comprehensive curriculum, supports adults through a variety of educational, social, and community engagement opportunities. Our day programs focus includes work-based job training and life-learning experiences that includes social, physical, emotional, mental and spiritual well-being. BrightStone is growing and expanding its staff, programs and building new facilities. More info at www.brightstone.org/landofdreams

We seek a marketing and communications professional to join the BrightStone Advancement team and the BrightStone family. This professional will play a key role leading our marketing and communications with a goal of connecting our mission to the community, throughout Tennessee, and beyond.

Position Summary: 

Recommend marketing and communication strategies, tactics and expense budgets. Develop and execute from start to finish all marketing and communication campaigns. Promote the BrightStone mission with a positive people-first emphasis telling the story of BrightStone and showing our adults participating in all enterprise programs, classrooms, curriculum, and community activities throughout the year.

We seek a marketing and communications professional to join the BrightStone Advancement team and the BrightStone family. This professional will play a key role leading our marketing and communications with a goal of connecting our mission to the community, throughout Tennessee, and beyond.

Job Responsibilities

Responsibilities:

• Develop and execute a rolling 12-month calendar for all marketing and communication campaigns including schedules, production and mail dates for:
  • General campaigns
    • Events:                    Bowlability; Golf Benefit; Songwriters Night; Christmas Program,
      Donor or Volunteer appreciation, Awareness Tours  
    • Direct mail:            Yearend appeal; quarterly newsletters; golf; planned giving; invitations;
      Donor Christmas cards
    • Online:                    Big Payback; Giving Tuesday; e-newsletters
  • Capital campaigns
    • Events:                     Land of Dreams fundraisers; donor appreciation
    • Direct Mail:            Capital appeals; Planned Giving
• Develop a marketing toolbox for all approved images, text, fonts, colors, logos, videos
• Maintain a digital archive of all photos, videos, printings, mailings, brochures, advertisements
• Lead the creation of all newsletters, brochures, flyers, postcards, invitations, business cards, etc.
• Insure target dates are met for all printings and never miss a planned mail date
• Routinely refresh website pages, social media posts and digital content
• Use Classy.org to create campaigns and donate pages
• Manage use of third-party platforms for online ticketing, sales or registrations
• Manage all printings and reprints of brochures, flyers, business cards, etc.
• Track and analyze effectiveness of marketing and communication initiatives
• Produce and distribute approved photos, videos, printed materials, and press releases
• Recommend appropriate use of social media, online, web, e/mail, radio, television
• Capture and promote the uniqueness of BrightStone’s faith-based organization, programs, services and products
•   Create marketing and communication strategies with clear and measurable objectives to establish and
  strengthen relationships with stakeholders and the community at large
• Implement tactics to market, communicate and promote our mission, products, events, and volunteer opportunities

Qualifications

Experience and Attributes Required

1. Prior experience working for a large non-profit (local preferred).
2. Must have the following experience:
   1. A successful track record leading marketing and communications.
   2. A history of developing newsletters that convey mission and impact.
   3. Marketing general or capital fundraising campaigns and appeals.
   4. Effectively using social media platforms.
   5. Writing concise, heartwarming copy to tell our story.
   6. Using a digital camera to capture photos and short videos.
   7. Making HTML edits to a WordPress website.
3. Experience using a Peer-to-peer platform (Classy preferred).
4. Must have a stable work history and excellent references.
5. Must be able to pass a background check and drug screen.

Knowledge, Skills and Abilities

1. Proficient graphic designer using Photoshop, Illustrator, InDesign (Mac).
2. Microsoft Office; Constant Contact, WordPress.
3. Must be a detail-oriented, strategic planner, effective communicator, get it done type person.
4. Experience using a donor database (Kindful preferred).
5. Minimum education of a Bachelor’s degree.

Additional Information

Benefits

How to Apply

How to Apply:

1. Email your resume and cover letter to info@brightstone.org
2. Include the following in a cover letter
   1. Available start date
   2. Current or last salary
   3. Desired salary
   4. Best time to schedule a phone or in-person interview
3. Apply online at https://brightstone.org/about-us/job-openings/
4. Please, no phone calls at this time

Details

• Date Posted: November 22, 2021
• Type: Part-Time
• Job Function: Communications / Marketing / PR
• Service Area: Other
• Start Date: 01/05/2021
• Salary Range: Depends on experience
• Working Hours: Flexible up to 30 hrs per week