Ready to kick of your new year by connecting to local nonprofits? Explore CNM Membership 2022 or contact us here!

Vanderbilt University

Direct Response Project Manager

Vanderbilt University


Job Summary

The Direct Response Project Manager will manage an exciting set of campaigns aimed at inspiring philanthropic support to Vanderbilt University.  As an integral member of the Direct Response team, this person is motivated to create exceptional philanthropy experiences for Vanderbilt alumni and friends. The campaigns they manage will have donor count and financial goals and include university-wide priorities.

The ideal candidate will bring solid skills in planning, organization, execution and analysis. They should be a creative and resourceful thinker with strong skills in collaboration and partnership-building. The Associate Director of Direct Response will focus primarily on the growth, refinement and execution of annual giving plans for Vanderbilt’s professional schools, and other specialty areas including the Faculty-Staff Campaign. The goal of these efforts is to increase donor engagement, participation and dollars raised.

The Project Manager confers with university partners in various areas to develop an optimal outreach plan that engages each area; works with partners in communications and information management to deliver on the executional details of the plans; ensures that plans are executed on-time and on-budget; and evaluates program results to inform future plans.

The Department of Development and Alumni Relations (DAR) assists Vanderbilt University in securing the resources, both human and financial, that are required to achieve its mission and goals.  The Department is responsible for the identification, cultivation, solicitation, and stewardship of individuals and organizations whose charitable objectives are consistent with those of Vanderbilt University’s teaching and research programs.

Commitment to Equity, Diversity, and Inclusion

At Vanderbilt University, we are intentional about and assume accountability for fostering advancement and respect for equity, diversity, and inclusion for all students, faculty, and staff. Our commitment to diversity makes us who we are.  We have created a community that celebrates differences and lets individuality thrive. As part of this commitment, we actively value diversity in our workplace and learning environments as we seek to take advantage of the rich backgrounds and abilities of everyone. The diverse voices of Vanderbilt represent an invaluable resource for the University in its efforts to fulfill its mission and strive to be an example of excellence in higher education.

Vanderbilt University is an equal opportunity, affirmative action employer. Women, minorities, people with disabilities, and protected veterans are encouraged to apply.

Please note, all candidates selected for an offer of employment are subject to pre-employment background checks, which may include but are not limited to, based on the role for which they have been selected: criminal history, education verification, social media review, motor vehicle records, credit history, and professional license verification.

Job Responsibilities

Duties and Responsibilities

  • Develop and execute comprehensive annual giving solicitation plans for faculty/staff, specialty areas/departments, and professional schools. Communications include direct mail, email, web and social media messages.
  • Act as liaison to professional schools and execute their annual giving strategies.
  • Assist with idea creation, data preparation, vendor management and all phases of the editing process.
  • Collaborate with development partners in communications and within each school/unit to ensure an effective outreach plan that retains the voice and character of each individual school/unit represented.
  • Create segmentation strategies that employ annual giving best practices and improve donor participation, engagement and retention.
  • Create appeals plan forecasts, review actual outcomes and apply lessons learned to improve and inform future outreach strategies.
  • Perform other duties and responsibilities as assigned.

Supervisory Relationships:

This position does not have supervisory responsibility.  This position reports to the Senior Director of Direct Response.



Additional Information


About Us

Vanderbilt is a community of talented and diverse staff & faculty!

At Vanderbilt University , our work – regardless of title or role – is in service to an important and noble mission in which every member of our community serves in advancing knowledge and transforming lives on a daily basis. Located in Nashville, Tennessee, on a 330+ acre campus and arboretum dating back to 1873, Vanderbilt is proud to have been named as one of “America’s Best Large Employers” as well as a top employer in Tennessee and the Nashville metropolitan area by Forbes for several years running. We welcome those who are interested in learning and growing professionally with an employer that strives to create, foster and sustain opportunities as an employer of choice through:

  • Working and growing together as a community of communities… we are One Vanderbilt.
  • Providing a work environment where every staff and faculty member can be their authentic and best self, while providing the resources and opportunities to learn and grow.
  • Encouraging development, collaboration, and partnership both internally and externally while fostering the value that every member of the Vanderbilt community can lead and grow regardless of title or position.

We understand you have a choice when choosing where to work and pursue a career. We understand you are unique and have a story. We want to hear it. We encourage you to apply today so that you might become a part of our story.



Vanderbilt University has made the safety of our students, faculty and staff, and our surrounding communities a top priority. As part of that commitment, the University recently announced that students, faculty, and staff, are required to be vaccinated against COVID. As a prospective and/or a new employee at Vanderbilt, you will be required to comply with the University’s vaccination protocol. Effective, August 1, 2021, proof of full vaccination or an approved accommodation will be required before the start of employment in order to work at Vanderbilt University.

Accommodations for medical and religious exemptions can be requested with the Equal, Opportunity and Access Office

How to Apply


  • Date Posted: November 12, 2021
  • Type: Full-Time
  • Job Function: Fundraising / Revenue Development
  • Service Area: Education