What is The Big Payback, and how can your organization use it as a tool to bolster your fundraising efforts?
In this session, participants will receive an introduction to marketing for The Big Payback. We will walk through the basics of The Big Payback tools, and learn about the latest guidelines. Attendees are encouraged to review the website for available resources prior to attendance. Additionally, we will review previous campaign fundraising successes for a various sized organizations, providing steps for achieving similar results. Lastly, participants are encouraged to bring their campaign ideas. We will establish an initial campaign fundraising outline that can be used to guide the The Big Payback 2021 plan, that will integrate into the organization’s larger fundraising and / or marketing plan.
- Develop the marketing foundations for The Big Payback campaign
- Outline their campaign plan
- Review the success points of previous campaigns
Leadership Level: Community Leader (Volunteers, Board Members, leaders within a community) and anyone involved with fundraising or marketing for The Big Payback
|Member $25 / Nonmember $50||$ 50.00|
Event Topics & Instructor